Trusted Content. National reach.

Millions of people turn to PBS to hear untold stories and experience fresh perspectives.

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Why Sponsor PBS?

#1 in Trust

For the 21st year in a row, Americans ranked PBS and its member stations the most-trusted media institution among a consideration set that included commercial cable and broadcast television, newspapers, streaming services, and others. (1)

Large Primetime Audience

PBS ranked as the 8th most-watched television network in primetime across the 2022-23 TV season. (2)

Watched by Millions

Each month, PBS reaches over 36 million adults on linear primetime television, more than 16 million users on PBS-owned streaming platforms, 53 million viewers on YouTube, and garners nearly 60 million impressions on social media accounts. (3)

America's Home for Documentaries

PBS and its member stations are America’s undisputed home for documentary storytelling. During the 2022-23 season, PBS offered over 200 hours of new documentary content, seen by more than 50 million people. (4)

Why Sponsor PBS?

#1 in Trust

For the 21st year in a row, Americans ranked PBS and its member stations the most-trusted media institution among a consideration set that included commercial cable and broadcast television, newspapers, streaming services, and others. (1)

Large Primetime Audience

PBS ranked as the 8th most-watched television network in primetime across the 2022-23 TV season. (2)

Watched by Millions

Each month, PBS reaches over 36 million adults on linear primetime television, more than 16 million users on PBS-owned streaming platforms, 53 million viewers on YouTube, and garners nearly 60 million impressions on social media accounts. (3)

America's Home for Documentaries

PBS and its member stations are America’s undisputed home for documentary storytelling. During the 2022-23 season, PBS offered over 200 hours of new documentary content, seen by more than 50 million people. (4)

Trusted Content.

National reach.

Millions of people turn to PBS to hear untold stories and experience fresh perspectives. PBS National Sales helps your brand harness the power of PBS as the most trusted national media environment to connect with audiences in a meaningful, memorable manner (1).

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Sources: 1. Proof Insights, 1/2024; 2. Nielsen NPOWER, L+7, 9/19/22 – 9/24/23, HH AA%, M-Su 8p-11p time period data, All PBS Stations; 3. TV – Nielsen NPOWER, 9/19/22 – 9/24/23, L+7 P18+ M-Su 8P-11P avg mo reach, 1+ min., All PBS Stations; Owned Streaming – Google Analytics, Oct 2022 through Sep 2023 users summed across PBS General Audience digital streaming platforms, not deduplicated; YouTube Analytics Portal Oct 2022 through Sep 2023; 4. Nielsen NPOWER Live+7, 9/19/22 – 9/24/23, M-SU 8p-11p, P2+ program reach on a 1-minute qualifier at 50 percent unification; General Documentary and Feature Film Category from Summary Type Code, OBs Only.